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Thursday, April 25, 2024

Who could be the potential new owner of TikTok

 

The potential sale of TikTok has sparked speculation about who could be a suitable buyer, considering the app's massive user base and its rising prominence in the social media landscape. Here are some potential candidates:

  1. Established Tech Giants: Companies like Meta (formerly Facebook), Google, and Microsoft could theoretically afford to buy TikTok, but they would likely face significant antitrust scrutiny due to their already dominant positions in the tech industry.

  2. Microsoft: Microsoft was one of the contenders to buy TikTok in 2020 and could see a renewed opportunity to strike a deal now. Its recent acquisition of Activision Blizzard demonstrates its capacity for large tech mergers, although regulatory hurdles would still need to be navigated.

  3. Oracle: Another past suitor, Oracle, could also be interested in acquiring TikTok. Its involvement in Project Texas, an initiative by TikTok to address US national security concerns, suggests a potential interest in the platform.

  4. Private Equity Firms and Investors: Former Trump Treasury Secretary Steven Mnuchin has announced plans to assemble a team of investors to buy TikTok. However, his involvement has raised concerns about potential conflicts of interest, given his previous role in the Trump administration's efforts to ban TikTok.

  5. Other Business Figures: Businessmen like Kevin O'Leary have expressed interest in acquiring TikTok, although they may need to exclude TikTok's algorithm from any potential deal to navigate regulatory challenges.

Ultimately, the sale of TikTok will depend on various factors, including regulatory approval, the willingness of potential buyers to address national security concerns, and the terms of the sale negotiated between ByteDance and interested parties.

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